LeitBom - Chocobom
Character created for a dairy product line inspired by extreme sports, designed to convey energy, movement, and attitude. The concept explores a bold, dynamic, and adventurous personality that resonates with a younger audience. The vibrant visual approach strengthens the brand identity and enhances its impact at the point of sale. Additionally, a realistic milk splash with chocolate sauce along with a variation for the smoothie flavor was developed, extending around the packaging to amplify flavor perception and create a more immersive and eye-catching composition.
Character created for a dairy product line inspired by extreme sports, designed to convey energy, movement, and attitude. The concept explores a bold, dynamic, and adventurous personality that resonates with a younger audience. The vibrant visual language strengthens brand identity and enhances shelf impact. Additionally, a realistic milk splash with chocolate sauce featuring a variation for the smoothie flavor was developed, extending around the packaging to amplify flavor perception and create a more immersive, eye-catching composition.
Client: Piracanjuba Agency: Pande Branding & Design
